Dana started her career working in the music scene in her hometown of Austin, Texas before moving to Los Angeles where she handled celebrity clients like Neil Diamond, Tony Bennett and Motley Crue, red carpet movie premieres, celebrity authors and brands such as Candie’s Shoes. After moving back to Austin, she spent nearly 6 years working in the tech PR agency derby before establishing Buzz Public Relations in 2006 to focus on funded startups and high-growth companies in the tech sector. She quickly realized clients would be better served if she could build relationships with a select few and be part of the team.
She has successfully produced and publicized events such as The Austin Advertising Federation’s Big Wig Awards, The Women Communicators of Austin (WCA) Banner Brunch Awards, various fundraisers such as BlingFest: Playing It Forward and the annual Art From The Streets Show and Sale, alongside a number of feature-film documentary screenings for Art From the Streets locally and for Traffic Control: The People’s War On Internet Porn across the U.S.
Dana is an active mentor with Founder Institute and is a volunteer Image and Career Consultant for Dress For Success Austin. Dana has served on numerous Boards including Women Communicators of Austin, Freelance Austin, Austin Advertising Federation and Social Media Breakfast Austin. She has a passion for animals, mentoring and volunteering, frequently guest speaks at her alma mater, and participates as a speaker and panelist for local professional organizations and conferences.
Dana is a graduate of The University of Texas at Austin with a Bachelor of Journalism degree with a concentration in Public Relations. If she’s not volunteering or solving the world’s problems, you can usually find her hanging with her pup Lola, staying healthy in a HIIT class, or hanging with friends on a patio.